DJ Khaled has unveiled a collaboration with Gatorade for an exclusive capsule collection just in time for the upcoming Super Bowl. The collection, announced on Wednesday (January 31), includes a branded towel, a Gatorade bottle, and a Jordan Brand fleece pullover hoodie. The heavyweight French terry hoodie seamlessly merges the iconic brands of Gatorade, We The Best, and Jordan Brand.
Featuring personalized Gx bottles, towels, and Jordan Brand hoodies, the collection is a testament to the synergy of the three iconic brands. In a press release, DJ Khaled expressed his excitement about the partnership, stating, “I’ve loved Gatorade since I was a kid, and to this day, I have it in the studio with me to fuel my creativity. I’m so blessed they gave me the keys to create this legendary capsule. Gatorade, We The Best, and Jordan Brand…we are all icons, and this is just proof!”
Aside from the Gatorade collaboration, DJ Khaled has been busy promoting other projects. He recently teased a new anthem with Travis Scott during a backstage studio session before one of Scott’s tour stops in Miami. In a video shared on Instagram, the two artists are seen vibing to the beat, with Travis Scott laying down verses. Khaled captioned the post, “Soon as I played the beat, La Flame said turn the mic on. Of course, I agreed. New album in works. FANLUV WORLDWIDE. CAN’T WAIT TO SHARE THIS NEW ALBUM EXPERIENCE WITH YOU.”
Despite his recent musical ventures, DJ Khaled also made headlines for a viral video where he’s seen eating snails at a restaurant. Fans poked fun at the situation, recalling Khaled’s past statements about not performing oral sex on his wife, Nicole Tuck. The humorous comments on social media playfully noted the irony of Khaled’s culinary choices.
